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🌈rainbow

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3.5
Based on 499 reviews
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  • Most helpful positive
    1 month
    verified customer

    Super pretty color, but didn't take at the roots.

    I had heard so much about this so I was very eager to try it! Used their shampoo first as recommended. I think the color stuck really well to the rest of the hair and became strong and pretty! 😍 But it didn't take at the roots, so it doesn't look that nice. I'm going to try to just dye the roots and see how it turns out. But a bit disappointed that it didn't take there at all. I mixed this and a little vermillion red to get the right shade. #lykoreview

    Translated from swedish

    1 product in post Super pretty color, but didn't take at the roots.
    17 likes
    2885 views
    • 1 month
      Yes, that was really annoying, I'm still smiling because it set so nicely in the rest of the hair 🥲 Thank you, lovely you 💕💕

    to leave a comment
  • 16 hours
    verified customer

    Very nice color...

    Very nice color, but was pretty much gone after one wash. I used these colors a lot half a lifetime ago, but I can't remember them fading so badly in my hair. I won't be buying these again.

    Translated from norwegian

    1 product in post Very nice color...
    19 views
    to leave a comment
  • Directions "Ebony"

    If you don't wanna end up looking like a smurf and end up with blue/purple hair, i would stay away.. i have black/brown dyed hair, and used ebony to even it out, but the color turned blue-ish purple on what was brown and stained my body with red/blue pigment straight away. It didnt want to wash off my body, And while washing the color out after 15minutes it then stained my whole shower and my body even more blue.
    1 product in post Directions "Ebony"
    54 views
    • Customer service at Lyko
      1 day
      Hi Gilia 🌞 Thank you for sharing your experience – it's valuable for both us and other customers 💬 Ebony by Directions is a semi-permanent hair dye with intense pigments, and results can vary quite a bit depending on previous color treatments, hair condition, and how light the hair is. On lighter or more porous hair, it can show a bluish or purple tint, even though it's marketed as a dark shade. As for staining on the skin and in the shower, we totally understand that this can be frustrating. It's a good idea to use gloves, apply a barrier cream like Vaseline around the hairline, and use dark towels – and always do a strand test before applying to the full head 💜
    to leave a comment
  • verified customer

    Doesn't work

    Brown hair Had the color on for an hour but nothing happened, quite disappointed when you see pictures that it should work on brown/darker hair

    Translated from swedish

    1 product in post Doesn't work
    663 views
    • Customer service at Lyko
      2 weeks
      Hey Tilde Marie! 🥰 The result can vary depending on hair type and original hair color, and if you want to check with our hairdressers about what might have happened here since you didn't get the desired result, you can email them at frisoren@lyko.com 📧 There you can add a couple of pictures before and after you used the dye, and they can help you further 💖 Have a really great day 🌸

    to leave a comment
  • 1 month

    Hair dye rose red

    How many ml are in such a package 88 or 100?

    Translated from dutch

    1 product in post Hair dye rose red
    1056 views
    • Customer service at Lyko
      1 month
      Hi Iva! Thanks for your question! 🥰 This product contains 100ml!

    to leave a comment
  • 1 month
    verified customer

    Strong Color

    Super pretty and strong pigment!

    Translated from swedish

    1 product in post Strong Color
    1117 views
    to leave a comment
  • 1 month

    Gray Hair

    Does Direction hair color lavender stick to gray hair? It doesn't matter if it turns out different shades as long as it takes to the whole hair.

    Translated from swedish

    1 product in post Gray Hair
    1 likes
    1773 views
    • Customer service at Lyko
      1 month
      Hey Liselott! Oh, Directions colors don't hold well on gray hair.. I would like to recommend our hair color test so you can get help from our skilled hairdressers to find a product that can tone your gray hair to lavender 😍👇 lyko.com/sv/beauty-scan2 Take care! 💜

    to leave a comment
  • 1 month
    verified customer

    Color

    Really nice 🙂☺️
    1 product in post Color
    937 views
    to leave a comment
  • 1 month
    verified customer

    My one and only

    I have been using Directions for over 10 years and have also tested other brands, but Directions are still unbeatable in terms of price-performance ratio and stay true to their packaging, where you can always get the rest out easily. So far, I haven't been disappointed by any color.

    Translated from german

    1 product in post My one and only
    3 likes
    1369 views
    to leave a comment
  • verified customer

    Smidiga

    Smooth small color containers for hair dyeing, easy to use and economical, and give such a nice color to the hair. Will buy again and try other colors.

    Translated from swedish

    1 product in post Smidiga
    732 views
    to leave a comment
  • 1 month

    How long does it last?

    I want to try something new with my hair, but i dont wanna fully commit to it. Does it wash out fully after some time? and how long does it take to go away?
    1 product in post How long does it last?
    703 views
    • Customer service at Lyko
      1 month
      Hi Lisa! 👋 These colours are in category for Permanent Hair color, do you want to try something just for fun and see how you hair reacts to the colour you should take a look at a colour treatment ❤ lyko.com/en/hair/hair-color/color-treatments Take care! 🌞
    to leave a comment

DirectionsHair ColourSemi-Permanent Conditioning Hair Colour Midnight Blue

499 reviews, 3.5 on average
49 kr
Rec. price 69 kr
This product is out of stock, and we don't have an exact delivery date. Want an email when it’s back? Click “WATCH” and we’ll make it happen!

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Description
Additional information

Vibrant, bold semi-permanent colors in a ton of different shades. Super easy to use and you can mix the colors to create your very own unique hue!

Preparation:
1. Shampoo
Wash your hair with a pH balanced shampoo; we recommend La Riche Pre Colour Shampoo. This will give your hair the right balance, ensuring that Directions hair color achieves the best results. Directions Colour Protecting Shampoo is specially formulated for colored hair, helping you get the most out of your color. It leaves your hair soft, manageable, and with an amazing shine.

Application:
2. Comb your hair
Comb the Directions hair color into your hair until the color emulsifies, meaning it starts to foam. This indicates that the color has penetrated the hair; lighter shades may require a bit more combing.

3. Processing
Let the color sit for 15 to 30 minutes. A plastic cap helps retain heat in the hair, which can lead to better results.

Results:
4. Rinsing
Rinse your hair thoroughly with warm water, avoiding your face, until all excess color is washed out. If you're applying more than one color, make sure to wash and dry the hair separately. Be extra careful when coloring only parts of light hair.

Tips:

  • Wear plastic gloves when applying the color.
  • Apply petroleum jelly or another thick ointment along your hairline to avoid getting color on your forehead.
  • As with all hair colors, it's recommended to do a patch test first.
  • Don't use conditioner before coloring your hair.

Note! The colors may vary slightly from what is shown in the picture depending on hair type and original hair color.

88 ml
Customer service