I have thin hair that quickly gets oily and am therefore dependent on dry shampoo 😮💨. I have a bit of a sensitive scalp and prefer dry shampoos that don't smell too much. This product is new to me and "tick all my boxes"! Fragrance-free, effective, no dirty or stiff feeling, but at the same time a little (!) hold. As the cherry on top, it comes in a superb packaging that gives just the right amount of product exactly where you want it, without white powder on shoulders and floor 😁. I'm dark blonde and it doesn't turn white in my hair, but I think I'll try the colored one next time to see if it matches even better.