Your BEST chance to grab a bargain! Shop lots of fab beauty at insane prices. Fill your bathroom cabinet with all your must-haves and check off all wishlists! But don't hesitate! These deals sell out faster than your mascara smudges from your happy tears.
Lyko's wonderful world of beauty, but at tiny prices. Welcome to our BIG Black Friday SALE – the best day of the year for those who love great deals and grabbing a bargain. You know that mascara you've had your eyes on all year? Or that hair mask that you absolutely must have, but it’s a bit too expensive to buy on the regular? Take the opportunity to indulge in your favorites while they're on sale. There are only winners on Black Friday. Ready, set, shop!
When is Black Friday 2024?
Black Friday – the Sale with a capital S – takes place on November 22, 2024. The date of Black Friday varies from year to year, as it’s traditionally celebrated after the American holiday of Thanksgiving, which is always on the fourth Thursday of November.
Black Friday 2023: November 24
Black Friday 2024: November 22
Black Friday 2025: November 29
What is Black Friday?
Black Friday is the biggest sale fest of the year with great deals, amazing offers and mind-blowing discounts on lots of goodies! This wonderful tradition stems from the US but has spread like wildfire all over the world. However, Sweden didn’t pick up on this sale tradition until the late 2010’s. In 2021, Swedes shopped for 9,7 billion SEK during the Black Friday sale (according to statistics from Postnord). Not bad! Imagine how many mascaras, shampoos and curling irons that would get you... Yummy!
What is Black Week?
You could celebrate just one day – or you can celebrate a whole week! How awesome would it be to simply extend all Black Friday offers and deals, so you can shop for seven days straight? Black Friday is such a popular shopping holiday that many stores and online retailers choose to extend their sale. That means seven unforgettable days of jaw-dropping prices. Woho!
Why is it called “Black” Friday?
The term Black Friday dates back to the 1960’s in the US, but there are different opinions on why the shopping holiday is called Black Friday. Some believe that the term stems from the fact that the sale takes place at the end of the year. This is a time when many stores and online retailers can estimate whether the year's budget will add up or not. In other words: Are the financial numbers red or black? Others argue that the American police coined the term Black Friday based on the dark and ominous chaos that can occur when shoppers line up in the lead-up to the sale. And what does Black Friday mean for us at Lyko, you might ask? The chance to go wild among 55,000 beauty products of course, without breaking your budget. Let Black Friday 2024 begin and may the odds be ever in your favor!