Moira

Moira is an innovative and trendy cosmetics brand founded in 2017 in Los Angeles by visionary entrepreneur Christine Kon. Moira's goal is to bring out the unique beauty and confidence of each individual. The brand's core values include innovation, style, passion and inclusivity. Moira's mission is to provide products that encourage self-expression and the confidence to enhance one's own beauty. Moira offers luxurious, high quality formulas, bright and natural shades and a superior application experience.
Moira's products follow the latest make-up trends. The wide range covers all beauty needs for face, eye and lip makeup. The brand encourages creativity and confidence through beauty and is a growing brand known for breaking beauty standards and promoting diversity.

Popular products

Latest reviews

  • Pigmented!

    Love Steady Liquid Blush 007 Trust

    Works for both light and full glam makeup. Blends really easily but you have to be quick with the blending because after that it doesn’t move anywhere and stays until the evening. The shade 007 Trust was a bit too dark and violet for me, but I’ve used it with other blushes to add depth. However, the shade 004 My Darling was a better choice for me, and the blush ran out in no time since I used it so much. #lykoreview

    Sanni6 days

  • Not so multichrome, but still good!

    Supernova Multichrome Gel Liner 005 Flare

    My interest in colorful eyeliners is HUGE, and I have long loved multichrome eyeliners. Sheglam had their Chromazone collection (which is now discontinued), and their three original colors of multichrome eyeliners are definitely the eyeliners I have purchased the most times in my life. I really love multichrome, it adds such a nice dimension to the makeup, I think. Especially with a simple matte eyeshadow as a base and a multichrome eyeliner to go with it 🙌 I started 🤤 a little cautiously when I saw these eyeliners from Moira. I bought the color Flare, and I have really liked it! It glides on very gel-like and nicely and gives a good payoff. It also works to smudge it if you are a bit quick. I usually do a pretty thick liner on the upper lid, but if you prefer thinner, there is also a sharpener on the other side of the pencil. The longevity is fantastic on this pencil, and that is one of the features I value the most in an eyeliner. After swatching it on my hand, I had to SCRUB to get it off 😅 Color-wise, I think Moira's swatches (which are also here on Lyko) are a bit misleading. But it is very rare for a multichrome to be as two-toned as those pictures show, so I understood beforehand that they were fake images. Which is a shame, as it gives the customer skewed expectations of the product! In reality, Flare is a brown shade that doesn't really shift to any other color. It is very foil-like, but I don't think it is that multichrome. However, it is pretty! I am of course curious about the other colors of this pencil, some more than others (read: Atlas!). I can absolutely recommend it, it is in many ways a really nice and good pencil, as long as you are aware that the ad swatches do not quite match reality. #lykoreview #moira #eyeliner

    Johanna Sabine Emma Viktoria Jana1 week

  • Again plsss

    Endless Moonlight Pressed Pigment Palette

    Will this product not be back in stock?🥺🥹

    Emel2 weeks

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180 products
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