L'Oréal Professionnel is a global brand that has had the ambition to be the best and most inspiring salon brand since 1909. L’Oréal Professionnel is backstage at over 800 fashion shows worldwide and is the official partner of Paris Fashion Week. With our trend-setting passion and revolutionary research, we give hair artists the backstage tools they need to create the latest trendy look. We inspire new salon trends and offer the products needed to create the latest hairstyles.

Thanks to our global research and development team, we are at the forefront of both innovation and performance, so that we can provide you with the latest technologies and trends. At L’Oréal Professionnel, you will find everything you need, whether you are looking for curls, wild volume, shine, firmness or intensive care for your hair.

Latest reviews

  • Hard to rate these products.

    Absolut repair molecular shampoo, rinse-out serum and Leave-in

    5 ⭐️ for making my hair incredibly shiny and soft, wow experience. 2 ⭐️ for not noticing any difference in hair health between the shampoos or if I wash with another product in between. 1 ⭐️ for the scent. I like products that smell a lot, which this one does, but the scent is way too masculine for my taste, it's a shame they chose that scent. 0 ⭐️ for having sulfates in both the shampoo and serum as well as silicones. I won't buy it again and that's because of the scent. Otherwise, I would have gladly bought it again and used it on special occasions since the feeling on my hair is simply magical. But not every week because of the sulfates and silicones.

    Marlene1 week

  • Gives hair a nice scent

    Absolut Repair Molecular Shampoo 300 ml

    It's really good for the hair and my hair has never felt better! But! I get an itchy scalp so I can't use it that often.

    Emelie 1 week

  • Perfect for dry and damaged hair

    Absolut Repair Molecular Leave-in Mask 100 ml

    I was so lucky to get to test it for free, and it has left me wanting more, highly recommended! Gives life without weighing down and smells great!

    Charlotte1 week

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