Color Wow

THE POWER OF WOW
The brand that has taken color-preserving products to a whole new level. A compact hair series that is exemplary for colored and treated hair and that has won over 70 awards for its innovative products in care and styling. All products have unique formulations that are carefully developed to give you the best conditions for your hair to be WOW!

Popular products

Latest reviews

  • Wow

    Color Security Shampoo 946 ml

    I have been testing this product for almost 5 months, and I understand why they are called WOW! My dry hair has finally come to life, and not to mention the shine is back✨

    Eline9 hours

  • Love it

    Money Masque

    Love it! I take a little off for the fact that it provides little moisture (it's a protein treatment, not a moisture treatment), but it gives shine.

    Kristine1 day

  • Shine in a bottle

    Dream Coat Supernatural Spray 200 ml

    I totally get the hype around this product. I spray this (generously) after washing my hair and before blow-drying, and my hair becomes both shiny and less frizzy. I didn’t get a good before/after picture, but there’s a big difference, and that’s what the product is known for too. The downside (for me with a lot of thick hair anyway) is that I feel like I need to spray quite a bit of product, which can get expensive in the long run, but that’s individual. Another plus about the packaging/bottle is that it has a good sealing cap, which makes it easy to travel with (plus for such packaging, you know you’ve had your fair share of accidents, so to speak) hehe. #lykoinflutester #ColorWow

    Alexandra2 days

62 products
62 products
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