IDA WARG Beauty

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Hair careStylingSelf-tanBody care

Meet your new beauty bestie!

At IDA WARG Beauty, we believe beauty should feel as good as it looks. We are a Swedish beauty brand creating effective, feel-good products that deliver results you’ll love - every day.

Our range includes hair care, self-tan and body care with high quality ingredients and delicious scents. Beautifully wrapped in playful designs, our products will take your self-care routine to the next level.

Always 100% vegan.

Latest reviews

New favorite!
Face Kabuki Brush
Absolutely fantastic! I can truly recommend Ida Warg's Kabuki brush to anyone who wants a flawless base. It’s incredibly easy to blend products with, and you completely avoid those annoying streaks that some brushes can leave behind. The quality feels super luxurious and it really does the job. A new favorite in the makeup bag! #idawargbeauty #kabukibrush #makeupjunkie #lyko #felfribas #sminkborste
Melinda Gustafsson 5 hours
Thumbs up
Heat Protection Spray 150 ml
This is probably the only product from the brand that I am somewhat satisfied with. The scent is fresh. Whether it really protects the hair, I don't know, but my hair doesn't get greasy at least when I use the product, as my experience is that the other products from the brand contribute to greasy hair.
Isabellé2 days
Effective shampoo
Repair Shampoo 250 ml
Cleans hair thoroughly but leaves it feeling pleasant. I like the scent, although it will definitely divide opinions as it is strongly floral. Have used many bottles regularly in everyday use. Works well for different hair types, I use it on both curly and straight hair, both like it.
Heidi2 days