Paul Mitchell

25 years ago, hairdresser Paul Mitchell and marketer John Paul DeJoria had the vision to open up new opportunities for the hair industry. They wanted to develop a series of new products, which would facilitate the work for hairdressers and at the same time make it easier for the customer to take care of their hair at home. Said and done, today the hair care giant Paul Mitchell has a wide range of hair care products with everything from shampoos and hair styling tools, to styling products and treatments. Both environmental thinking and the ban on animal testing are cornerstones of Paul Mitchell's corporate philosophy.

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Latest reviews

  • Long day. Long-lasting effect.

    Flexible Style Hot Off The Press 200 ml

    I have put all my trust in my hair needing to hold from the moment I styled it in the morning until the evening, and it did! (In the picture, you can see the hair after 16 hours, and it looks almost identical to when I just styled it). I have tested this product twice, spraying it directly on the whole hair, but unfortunately, it didn’t work at all, and the hair didn’t become more durable. But I wanted to try a new technique before I wrote my review, by spraying each hair strand that I plan to curl separately, and it worked super! I also sprayed the product on the styled hair, as recommended, before I brushed it a little, and I didn’t use any other hairspray. it held for over 16 hours, I was both outdoors in the wind and indoors feels like a product that lasts long (the actual content) smells good, a bit like hairspray - since the product sticks the hair together like hairspray, it’s hard to brush out the curls after styling, if you usually do that. This made the hair from the start a bit fluffy, as I still felt like I wanted to brush it. - in the picture, you can see that the hair therefore remained a bit fluffy throughout the day Therefore, I would say that this product probably works best for styling that doesn’t "require" brushing after styling, maybe like a flat iron or something similar. #lykoreview

    ZannaM3 weeks

  • I put this product in a class of its own!

    Extra Body Daily Boost 500 ml

    I've been using this volumizing spray for 20 years, at least. I've tried others when I couldn't get this one, and there's nothing that works as well as this. I have thin and fine hair, and with this product, my hair lasts significantly longer than without it, I notice the difference right away.

    Elin1 month

  • Love it

    Clean Beauty Repair Conditioner 250 ml

    The hair becomes silky soft! The only conditioner I truly love

    Emilie5 months

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188 products
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