Shu UemuraStylingUmou Hold 100 ml

Style your hair with Umou Hold a strong hold cream for short to medium length hair. The lightweight, non sticky formula, provides strong hold whilst maintaining softness, without weigh down.Perfect for polished, controlled looks and slick back styles. inspired by the Japanese art of minimalism, umo - feather in Japanese.

Use:
- Emulsify a small amount of product in your hands to warm.

- Softly smooth the hair cream through damp or dry hair.

- Brush through or let dry naturally.

Pro Tip: use at the root to give incredible volume and lift or blended with any styler to create more hold without stiffness.