I love this. I am so happy that I won't have to deal with BUS for the rest of my life 😅 You can build it up with several thin layers to the desired color. Deep beautiful tone. Incredible shine (I use it year-round on my neck and décolletage) Smells wonderful. And a big bonus that it doesn't transfer like BUS does. Neither on white shirt collars nor on bed linens. I was so surprised when I see that several think it transfers?! Neither I nor my sister experience that. I sincerely hope this never gets discontinued 🤞🏼😊