Living Proof

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We are problem solvers. We solve the toughest beauty challenges with the help of research and patented technology from MIT. Our founders are stylists who were tired of the limitations of ordinary products. 20 patents, 50 products and 100 awards later, we have gotten countless love letters thanking us for creating products that live up to their promises and for changing their lives in both small and large ways. We are not hope in a bottle. We are a Living Proof. And so are you!

Popular products

Latest reviews

  • Best

    Triple Bond Complex Hair Strengthener 45 ml

    Expensive but definitely the best for dry ends on long hair. Regular use has reduced split ends, and the hair doesn't get tangled. My go-to product.

    Tiina1 day

  • Best

    Restore perfecting spray 236 ml

    Makes hair silky smooth and contains heat protection. The price is relatively high, but the product is really long-lasting!

    Minka3 days

  • Hair still feels light

    Full Dry Volume & Texture Spray 238 ml

    Bought this spray despite the price because I was looking for a hairspray that didn't leave my hair stiff, crispy, and rough. This product meets all of that and a little more! Held the styling for hours but was still playfully easy to brush through & my hair felt untouched afterwards🙌🏽

    Linda1 week

95 products
95 products
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