Reviews & comments

• Viktoria

  6 days

  verified customer

  Disappointed

  So hard to find an Ash Brown color treatment, so I was so happy when I saw this. Luckily, I only tested it on one strand recently for 3 minutes and it turned completely purple 😭 doesn't seem to have any brown pigments in it. It looks like silver shampoo, the same purple color that my hair also turned. It smells good at least.

  Translated from swedish
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  • Annica

    Customer service at Lyko

    4 days

    Hi Viktoria! 🥰 There are a few different reasons why hair can turn purple: If the hair is too light, bleached, or porous (e.g., light blonde or previously stripped), the cool pigments in Ash Brown (blue and violet undertones) can come through much stronger than expected – resulting in a purple/blue tone. Damaged or porous hair absorbs pigment unevenly, which can lead to patches or unexpected tones – like purple in certain areas. If you want help looking into what happened here when your hair turned purple, you can either email our hairdressers at frisoren@lyko.com 📧 or take our hair color test that you can find in the Lyko app under the Search function - BeautyScan, so our hairdressers can help you find the right product for your hair and desired result ❤ Have a nice day 🌞

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