STYLPRO

STYLIDEAS is the product of invention and good fortune. After winning the BBC’s The Apprentice in 2011, self-made billionaire Lord Sugar invested £250,000 in Tom’s dream- to make beauty effortless. CEO Tom Pellereau has always wanted to invent genius, ever since he was a small boy. Now he is all grown up and is the world’s beauty handyman.
Welcome to STYLIDEAS.

WHAT WE DO:
At STYLIDEAS, your daily beauty woes are our problem. Everything we create stems from real people’s issues and is always crafted with love.
We have three product ranges, STYLPRO, STYLFILE, STYLSMILE, which cover beauty care, nail accessories and teeth whitening. We are well known for our STYLPRO Original Brush Cleaner and Dryer, which was born when Tom heard from a Makeup Artist that cleaning makeup brushes is essential to avoid the build-up of bacteria, but drying them is an absolute bore. So, he created the STYLPRO, which uses centrifugal technology to remove makeup, dirt, and bacteria on brushes. It also dries them in just 30 seconds so they are ready for use immediately.
Tom & team want to fix the small frustrations in life. When watching his sister file his nails, Tom was baffled at the concept of filing a curved nail with a straight board. Years later the STYLFILE was born, an S-shaped file for curved nails. We make beauty, make sense.
OUR PROMISE

SUSTAINABILITY:
Beauty is a part of everyday life and doing things daily can have a large impact on the environment. That is why we have invested in sustainable resources, to introduce reusable beauty products into our beauty regimes. From reusable bamboo makeup remover pads, to bamboo storage, we have invested in a self-regenerating crop that requires a third of the water cotton needs to grow. It is durable and soft, perfect for replacing the 11 billion wet wipes that end up as UK landfill every year. We are constantly looking for the most eco-friendly and efficient materials to create our products.

VEGAN PRODUCTS:
We have also ensured that our cleansing products are fully Vegan Certified. Beauty should never be a place for cruelty to exist. Being Vegan Certified means that our products do not contain any animal ingredients or animal by-products in their ingredients list or manufacturing process. We are also free of testing on animals. Kindness is key.
As we said, beauty should be easy. Investing in a sustainable future is the simplest option for us and the planet. We will continue to find the kindest and easiest ways to reinvent the world of beauty.

AUTHENTICITY
We believe in running with real ideas, and with real people.
We test everything we do in independent labs and through thorough market research. We create machines that test the durability of our products, to prove our claims. We check with consumers first if our products are effective. Your word is our command. We are an authentic business, investing in young creatives and everyone’s ideas. We even have an in-house studio, so that organic ideas have a space to come to life, the minute they arrive.

Popular products

Latest reviews

  • LED Face Mask 🎭

    LED Wavelength Mask

    I have as #lykoinflutester tested #stylpro the Wavelength LED Face Mask for a few weeks. The first impression of the mask was definitely curiosity, I have never tried a similar product before. I thought it looked luxurious and high-tech. However, I haven't had the opportunity to use/test it as much as I would have liked since I have been sunbathing and outdoors a lot during this period, and it should not be used on sunburned or otherwise damaged skin. Therefore, I don't really feel that I can give a fair assessment, even though I think it seems promising for the skin. One thing I didn't like was the strong light in my eyes, the eye protection doesn't close completely tight. I feel like I get blinded even with my eyes closed, from all programs except the blue balance program. Almost to the point where I would like to order extra eye protection, like those used in tanning beds to protect eyes and vision in the long run. I haven't experienced any irritation in my skin after use, aside from short-term redness, which is normal. Even though I haven't noticed huge effects from the few times I've dared to use the mask, I actually believe that it will provide more noticeable effects when I get the chance to use it more continuously. Thank you for the trust to test this very promising product! ✨️

    Johanna1 week

  • Promising, but not quite convincing

    Re-Growth Red Light Hairbrush

    I have been using the hairbrush with red light for a few weeks now, and it has been an interesting experience. I have noticed that my hair feels healthier and stronger, but I am not entirely convinced that it has sped up growth yet. The red light technology seems promising, and it is easy to use, but I had hoped for more visible results. But I will continue to use the brush, in hopes of seeing noticeable results. The brush is comfortable to use, and it is a nice extra treatment in my hair routine, but I am still unsure if the effect is as dramatic as claimed. All in all, a good start, but not quite there yet. #lykoinflutester #stylpro

    Nathea1 week

  • STYLPRO LED Wavelength Mask 🥰

    LED Wavelength Mask

    I have been assigned to test this product as #lykoinflutester 😊 Product Information: "This handsfree, portable mask utilizes the power of LED light, with 4 different modes, to target your skincare needs. The red LED light stimulates collagen production, helping to reduce the appearance of fine lines and wrinkles, while the blue LED light leaves your skin looking clearer. Explore the benefits of near-infrared light to help reduce inflammation. The real magic happens when the red and blue LED lights work together with the near-infrared light to simultaneously address multiple skin concerns." Usage: You can choose between 4 different modes/skincare needs. 🔴1: Anti-aging, has red light with a wavelength of 633nm and near-infrared light with a wavelength of 830nm. This mode provides a rejuvenating and strengthening experience for the skin. Red LED light can help stimulate collagen production, a protein that makes the skin look younger. 🔵2: Treatment, this mode has a blue LED light with a wavelength of 415nm. Blue LED light targets acne, bacteria that live on the skin. 🔴3: Recovery, this recovery mode has near-infrared light with a wavelength of 830nm. Infrared light can help reduce inflammation and promote overall skin health. 🔴🔵4: Balance, this balance mode is a combination of red LED light with a wavelength of 633nm, blue LED light with a wavelength of 415nm, and near-infrared light with a wavelength of 830nm. This mode can help reduce inflammation, stimulate collagen production, and is the perfect mode for an overall boost for the skin. This mode has the highest amount of light energy of all four modes. My skin: Sensitive Oily T-zone Rosacea Due to my rosacea, I am incredibly sensitive, and my biggest "problem" areas are my cheeks. Which often become red and "warm" during stress, temperature changes, and weather. My thoughts: I have now been using this for about 2 weeks. I have used the "Recovery" mode 3 times/week as I want to be cautious since my skin is incredibly sensitive. I LOVE this product. I see a big difference in my cheeks and in my skin texture. My skin tone has become more even, my cheeks are not as red, and I feel like my skin looks so much better. It's hard to get fair pictures since my cheeks are so sensitive, but I am super satisfied. I love that the product is incredibly sleek, easy to clean, and I have put it back in its box after each use! As I said, I have only used this for 2 weeks and am already so pleased with the results in such a short time, I am so excited to see even more results going forward with longer usage and to try out more of the modes available! 😊 I will definitely continue to use this and I am so eager to try the 4th mode as well to see if it can help my skin achieve an even better result. 🥰   #lykoinflutester #stylpro

    Nathalie1 week

30 products
30 products

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