The ultimate minimalist, conscious beauty world born in Sweden boasting a carefully curated collection of high-performing, award-winning color cosmetics. Striving for inclusiveness, the assortment consists of a wide shade range infused with highly purified minerals, formulated in close cooperation with dermatologists and suitable for all skin types. IDUN Minerals has an increased focus on local production, transparency, becoming 100 % vegan, and reducing the environmental impact of its products.
It keeps the makeup on all day. They don't move. The skin gets a little dry, but hardly noticeable. But it is honestly better at keeping the makeup in place than all the classics like UD all nighter both the regular and glow, LH long lasting, nyx matte and dewy, mac stay over, mac regular, smashbox, bobbi brown, yes I have tested quite a bit. But this one is by far the best! After this comes LH long lasting. This one from Idun gives a natural glow, neither matte nor glow. Which I love. I hate when you get completely shiny from setting spray. I have combination skin type so I always get shiny in the t-zone during the day, but not with this. Don't even need to powder anything during the day. So buy!! :)