IDUN Minerals

The ultimate minimalist, conscious beauty world born in Sweden boasting a carefully curated collection of high-performing, award-winning color cosmetics. Striving for inclusiveness, the assortment consists of a wide shade range infused with highly purified minerals, formulated in close cooperation with dermatologists and suitable for all skin types. IDUN Minerals has an increased focus on local production, transparency, becoming 100 % vegan, and reducing the environmental impact of its products.

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Latest reviews

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    Njaaa

    Mascara Magna

    I find it very wet and it weighs down my lashes, which are otherwise relatively long and naturally curled. However, it lasts a long time and doesn’t flake. I will continue to use it because mascaras (in my opinion) usually get better over time when they dry out a bit 🤭

    Ellen4 hours

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    That it gives volume & is waterproof is very true.

    Mascara Vatn Volume 38°C Black

    I was tasked with testing this mascara & here are my thoughts: 👁️Background: I naturally have quite long lashes and usually don’t have problems with mascaras, like them not lasting all day etc. 🤗First impression: I really like the look of the mascara, it feels sleek & nice. The brush is just the right size, which I prefer. I also like that it can be removed with just warm water & the environmental thinking Idun Minerals has. 😆My opinion: It’s a good mascara that is definitely waterproof as I got a bit sentimental the other day & it really stayed put. No smudging or running. 🥲However, I find the brush can have a bit of trouble separating the lashes & I sometimes need to help out, which I haven’t always needed with other mascaras. It can also clump a bit if you’re not careful when applying but that doesn’t lower my rating. 🤩It definitely gives volume, but if you’re after really full lashes, this might not be the mascara for you as it focuses more on separating, which it also promises. 😀When removing, it tends to crumble rather than smudge, which I personally have mixed feelings about. Not necessarily a bad thing but a bit different for me. The durability is really good though & it stays nice on the lashes all day. 🙌Conclusion: A good waterproof mascara that gives volume & lasts all day. It gets 4/5 mainly because of the price as there are good budget alternatives. #lykoinflutester #idunminerals #lykoreview

    Idis23 hours

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    Worth the hype!!

    Ready Set Fix Setting Spray 100 ml

    This has become my new favorite!✨ It applies really nicely, first very glowy and when it dries it keeps a lot of glow but really sets the makeup! The mist is also super lovely, I've never experienced it being uneven or blotchy! 🙌🏻 And it lasts all day which is a big plus!! Really recommend it🔥

    Frida4 days

233 products
233 products
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