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Powered by mineral pigments, this foolproof liquid-to-cream formula delivers high impact color** that won't fade, crease, smudge or transfer*. It blends easily with a brush or fingertip for effortless, one-swipe coverage—no fallout, no fuss.
KEY MESSAGING
- Instant high impact color powered by mineral pigments & mica for effortless glide and weightless wear**
- Smooth texture delivers comfortable application that stays put without smudging or fallout**
- Clinically proven all day wear that is fade-, crease-, smudge-, transfer-proof*
KEY CLAIMS
Clinical:*
All-day wear that is fade-, crease-, smudge- & transfer-proof
Waterproof
Consumer Tested:**
96% said it glides on smoothly and is easy to apply***
96% agreed it felt weightless***
90% said it delivers instant, high impact color
90% said it did not smudge throughout 8 hours of wear
84% agreed it felt comfortable throughout 8 hours of wear
84% said it stays in place with no fallout throughout 8 hours of wear
78% said it was not patchy after 8 hours of wear
*Based on an independent clinical study
**Based on an independent consumer study
***Immediately after application
How to Use:
Easy on the eyes. Easy on your routine.
SWIPE. TAP. SET. METHOD - because life’s complicated. Your eyeshadow doesn’t have to be. Swipe it on, tap to blend, and go — bright, lustrous lids in seconds. Fingertips or brush - you choose.
- SWIPE – Swipe the applicator from inner to outer corner of the eye in one pass. It goes on in seconds.
- TAP – Tap‑blend with your fingertip for that soft, diffused wash. Fingertips or brush—both work.
- SET – Let it set and lock for smooth, crease‑resistant lids.
- Kategorie:Lidschatten