SmashboxBe LegendaryPrime & Plush Lipstick Be Seen

An eight-hour satin lipstick in a red shade, specially created to complement a range of melanin-rich skin tones.

WHY YOU’LL LOVE IT
With a fine-tuned combination of pigments, this powerful shade was made a reality by Kia Ragland (the product developer), Lori Taylor-Davis (the makeup artist) and Stella Niinoi (the chemist). They describe Be Seen as “a perfect red created and developed by women of color for people of color.”

KEY INGREDIENTS
- Primer Oil Complex—Sunflower, Jojoba and Apricot Oils: For added comfort
- Ceramides: Help smooth and moisturize lips

HOW TO USE
- Start with Be Legendary Line & Prime Pencil if desired.
- Apply custom-made shade to bare lips.

USE IT WITH
- Be Legendary Line & Prime Pencil
- Halo Healthy Glow All-In-One Tinted Moisturizer Broad Spectrum SPF 25
- The Original Photo Finish Smooth & Blur Primer

KEY BENEFITS
- “A perfect red created and developed by women of color for people of color.” – Kia Ragland (the product developer), Lori Taylor-Davis (the makeup artist) and Stella Niinoi (the chemist)
- With a fine-tuned combination of pigments, this iconic red was specially created to complement a range of melanin-rich skin tones
- In honor of this launch, Smashbox is excited to work with Black Girl Ventures (BGV) to support its work improving Black and Brown women-identifying entrepreneurs' access to capital, capacity and community. Throughout 2022, Smashbox will work with BGV to amplify founder stories in the beauty industry and participate in mentoring sessions to share actionable advice with its beauty founders. Smashbox will also make a monetary donation to BGV.
- Delivers eight-hour color with a satin finish
- No flaking, bleeding, or feathering
- Infused with Primer Oil Complex, Peptides and Ceramides
- Vegan and cruelty-free shade