Estée LauderPure ColorProject Emerald Lipsticks Lipstick Creme 450 Insolent Plum

Make the moment with a match for every power move.
This long lasting lipstick saturates lips with statement-making, wearable color designed to flatter all skintones. High-performance lipstick stays color true and wears for 10 impactful hours while resisting bleeding, feathering and creasing.

Creme Finish: Dimensional color glides on effortlessly to a smooth, satin finish. Full coverage lipstick with plumping, nourishing and conditioning benefits. (Want more shades? Check out our Matte and Hi-Lustre finishes, too.)

Naturally derived Moisture Lock Complex* provides extra lip-adoring care while you wear. Lips look immediately plump and smooth, with a more defined and sculpted appearance over time—even after the lipstick is removed.
Expertly designed lipstick bullet is perfectly shaped to help sculpt the curves of your lips with effortless precision.
The golden case with its magnetic cap is a delight to have and to hold. Thoughtfully designed to be refilled in a curated selection of our most coveted lipstick shades.

#LeaveYourMark: this long lasting lipstick is for everyone, for any occasion. Explore all the must-have shades in 3 on-trend finishes.

FEATURED INGREDIENT: Moisture Lock Complex
Our rich, naturally derived* Moisture Lock Complex features a blend of potent oils plus a powerful plant extract to instantly condition and plump while maintaining moisture on lips over time.
- Potent Oil Blend: Red Raspberry Seed Oil, Meadowfoam Seed Oil and Apricot Seed Oil nourish and condition lips.
- Salicornea Herbacea Extract: Powerful plant extract maintains lips’ moisture and comfort over time.


*Per ISO Standard 16128. From plant sources, non-petroleum mineral sources, and/or water.

Use:
Apply once for an exquisite wash of color or continue to build coverage and amplify the color impact of this long lasting lipstick.