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3.7
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- Most helpful negative8 monthsverified customer
It's not the same product
Ordered the Rome color like I have many times before, but received a slightly different packaging. When I asked your customer service, they said it was the same product with a new look. But it’s not. The "new" one is runny and smells extremely strong, it doesn't even look like the same shade. I'm very disappointed.Translated from swedish
1 product in post It's not the same product5 likes7098 views- 6 monthsWhen contacting customer service, they said it was the same but improved (hardly), so Rome is being replaced and now they become Lisbon.
to leave a comment - 3 weeks
Does this work on my hair?
Hey, I bleached highlights in my hair about 7 months ago. I'm wondering if this is a color that just sits on the hair and then washes out. And if it will have a lot of pigment.Translated from swedish
1 product in post Does this work on my hair?2 likes1323 views- Customer service at Lyko3 weeksHey Lova 😊👋 It’s a permanent lightening color, it looks like you have a slightly too dark tone in your hair for it to achieve a good result 🤍 I really recommend doing our hair color test via the LYKO app. There you get tailored feedback on how to proceed and which products to use, to get just the shade you dream of! 🤍 The ones helping you are trained hairdressers and hair experts! 😍 You can find the test via the link: lyko.com/sv/beauty-scan2 All the best!
to leave a comment - 1 month
Tukehdun
I bought the product elsewhere, not from Lyko The dye was very runny, so at least application was easy and the product was economical. Shade 3.0, however, had a smell that was perhaps even stronger than some color remover/bleach. Absolutely horrible! From the small bathroom, I sometimes had to escape outside to breathe, and the smell stung my eyes so much that I dyed blindly with tears streaming down. Never has a dark color had such a strong smell. Yuck.1 product in post Tukehdun1235 viewsto leave a comment - 3 months
This color
I have always dyed my highlights with this color for a cooler and darker tone, but now everything has changed and I have no idea what to choose now. I would love to get the same nice result that I had before. Grateful for the help.Translated from swedish
1 product in post This color3 likes4287 views- Customer service at Lyko3 monthsHello there Kirsti! 👋 Oh I understand, I also think it's tricky to find the right products to achieve just the shade you want! That's why I would strongly recommend doing our hair color test on the website 🤍 There you can take a professional hair test and get tailored feedback on how to proceed and which products to use, to get just the shade you dream of. The ones who help you are trained hairdressers and hair experts 😍👌 You can find the test via this link: lyko.com/sv/beauty-scan2 Take care! ✨2 likes
to leave a comment - 4 months
Which
Is this a permanent dye or a light one?1 product in post Which1 likes2461 viewsto leave a comment - 5 monthsverified customer
Gives a good and cool shade
On bleached hair that has become a bit too yellow in tone, this works so well to tone the hair to a cooler shade. Right after coloring, the hair can feel very gray, but this disappears after a few washes, and my blonde hair gets such a nice cool shade from this.Translated from swedish
1 product in post Gives a good and cool shade3005 viewsto leave a comment - 5 months
Hydrogen Peroxide
Hey! What percentage is the hydrogen peroxide at? Is the hydrogen peroxide as high in preference as in excellence?Translated from swedish
1 product in post Hydrogen Peroxide2999 viewsto leave a comment - 6 monthsverified customer
Nja
I have naturally light blonde, very thin hair of baby quality, but I think the color has become a bit ashy in tone over the years, and it looks dull. For several years, I've bleached my roots 2 times/year with Schwarzkopf's mild bleach (2-4 levels of lift), but it's no longer available 😢 so I tried this one. This one burned immediately on my scalp! I even got 2 small sores, and this is supposed to be a mild bleach... I've never experienced anything like it. But I was very dry on my scalp, so that might have played a role. It was easy to apply (I use a brush to overlap as little as possible, just putting the bleach in all my hair for a few minutes before rinsing out). It bleached very evenly, and the line between new and old bleach is barely visible. I let it sit for an extra 5 minutes because it looked a bit yellow (see picture just before rinsing), but the hair still turned out really light yellow, instead of just lightly light yellow like it did with Schwarzkopf's bleach, which I could rinse out earlier. I needed to put a good amount of silver mask in dry hair the next day to get an okay blonde color and will now need to tone it to reduce the yellow. Next time, I will have to try another brand.Translated from swedish
1 product in post Nja4 likes6150 viewsto leave a comment
Loreal ParisPréférencePermanent Hair Color 7.1 Iceland
139 reviews, 3.7 on average
Article has expired and is no longer available
Description
Additional information
The transparent gel formula gives your hair a radiant blonde color with cool reflects and intensifies your natural shade.
Discover Preference Cool Blondes with light-reflecting color pigments for a radiant, sophisticated finish. With the Anti-Brass Purple Mask, a nourishing after-treatment with purple color pigments that neutralizes yellow undertones, week after week. Use the after treatment to preserve your cool blonde color for up to 6 weeks.
- Category:Permanent Hair color
- Article number:1185-350-0030
