Wella ProfessionalsUltimate ColorShampoo 250 ml

Wella Professionals Ultimate Color Shampoo is a scalp-soothing cleanser that helps minimize color fade* while detoxing the hair from color-distorting metals. This Wella Professionals shampoo is formulated with glycine and a metal purifier to help protect against free radical damage, while Pro-Vitamin B5 locks in moisture from scalp to ends. Its sulfate-free formula is dermatologically tested, pH balanced, and free of animal-derived ingredients, leaving both hair and scalp feeling cleansed and soothed.

The Ultimate Color regimen is an advanced color care system that delivers up to 10 weeks** of color vibrancy and revitalized hair from the very first wash.

* vs. non-conditioning shampoo
** With regular use of Ultimate Color regimen from salon to home

Use:
1. Apply on damp hair and lather.
2. Rinse and repeat if needed.
3. Finish with Wella Ultimate Color Conditioner or Ultimate Color Miracle Mask.