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Rating: 4Based on 48 reviews
  • Most helpful positive

    Marte

    The post was made 1 years
    Rating: 5 out of 5

    Fantastic hair color😊

    I have bleached my hair at home for many years, eventually got tired of having super dry and damaged hair. So I decided to go back to my natural color. It was a very scary decision, but I was very tired of blonde hair and it was a lot of work to maintain the color and health of my hair. I decided to try Wella color touch, as it is not a super permanent color. The color faded slowly but surely, after 5 months almost all the color was gone again. I had very bleached hair, so some of the color will of course remain anyway, but I actually think it just turned out nice😇 I used the color 7.1, and was very pleased with it, it is a lovely cool brown color. (I had to get 2 boxes to color all my hair.) Before and after picture🧖‍♀️
    1 product in post Fantastic hair color😊
    46154 views

    • Sofia

      The user's roll: Hairdresser at Lyko. The comment was made 1 week
      Hi Elin! 👋🏼😊 I helped you earlier today via email 🤩 There I suggested that you mix 9.5-1 with 9.5-4 👌🏼 It’s going to be super pretty! Have a nice day 🤍

  • Liv

    The post was made 25 minutes

    Bleaching

    Hi! I wonder if the product has a bleaching effect on the hair, or if it works as a pure hair dye/toner. I have previously used toners that, according to the description, should not bleach the hair, but I have still experienced that they clearly affect the color, especially at the roots, where the hair is somewhat darker and instead has turned orange rather than evenly toned. My hair is already very light bleached, so it is not because I am using a toner intended for lighter hair.
    1 product in post Bleaching
    1 views

  • Emelie

    The user's roll: Lyko Creator. The post was made 54 minutes
    Rating: 5 out of 5
    verified customer

    Easy to use

    For me, who always goes to the hairdresser and colors my hair, but sometimes wants to touch up the shade between visits, this is great. Easy to use and gives an even result since I don't find the color super covering.
    1 product in post Easy to use
    1 views

  • Hanne

    The post was made 18 hours

    Gray Hair

    Hi! I have been satisfied with Wella Professionals hair color for years. Now that the gray hair is not covered as well, I wonder if you have any recommendations for at-home root touch-up. I use color 4.0 for Wella. Best regards, Hanne
    1 product in post Gray Hair
    76 views

  • Tale

    The post was made 4 days
    Rating: 2 out of 5
    verified customer

    No effect

    Followed the instructions on the package to the letter, but unfortunately this did absolutely nothing for my hair. The gray hairs are just as gray and the rest of the hair just got a bit dry, no shine or color change :(
    1 product in post No effect
    364 views

    • Hanne

      The comment was made 18 hours
      Hi! I use 4.0 color with Wella Professional to color my roots. If I want to cover gray hair with a permanent hair color, which one do you recommend? Best regards, Hanne

  • Mimmi

    The post was made 2 weeks

    Wella color touch

    Hi. I'm using 7.1 now after my hairdresser's recommendation. I think it's a bit too light. Which do you recommend? I still want the ashy tone. Thanks for the reply💕 Mimmi
    1 product in post Wella color touch
    1664 views

  • Agnes

    The post was made 2 weeks
    Rating: 5 out of 5
    verified customer

    Love

    Super!!
    1 product in post Love
    1336 views

  • Matildahiller08

    The post was made 2 weeks

    Cool beige blond and icy ash blond

    Hey, I wonder if cool beige blond or icy ash blonde is good for getting rid of yellow tones in the hair? I've bleached it about 3 times, but the yellows in the lengths come back after a few washes. I also wonder if you should start in the lengths and then work your way up since I'm less yellow on the bleached part towards the roots and I have a bit of regrowth.
    1 product in post Cool beige blond and icy ash blond
    1355 views

    • Isabelle

      The user's roll: Customer service at Lyko. The comment was made 2 weeks
      Hey Matilda!☺️ Oh how fun that you checked out this beauty! Feel free to email your question to fraga@lyko.se so one of our hairdressers can give you tips that suit your hair. ✨ Take care!

  • Vera Schibstad

    The post was made 3 weeks

    Wants cooler hair

    Hi! I used a gloss cream from L’Oréal in 700 and it made my hair quite orange and way too warm for me. So two weeks later I bought Wella's color touch in 7/1 to hopefully make it cooler. Unsure if I didn't have it on long enough (20 min) or if my hair has too much warmth🤷‍♀️ I feel like it maybe toned it down a bit but not enough. My question is what I should do to cool it down, I'm considering Wella's color touch in 8/81. Or should I dye with permanent color? If it gets a bit lighter, that’s fine🥰
    1 product in post Wants cooler hair
    2300 views

  • Laura

    The post was made 3 weeks
    Rating: 5 out of 5
    verified customer

    9/16

    the color in the picture is 9/16
    1 product in post 9/16
    2117 views

    • Emma

      The comment was made 1 week
      So nice!

  • Sarah

    The post was made 3 weeks

    5.0 or 5.71

    I know that 5.0 is neutral, but it feels like they still get a bit warm. Is 5.71 cooler? Does it contain both warm and cool tones?
    1 product in post 5.0 or 5.71
    1242 views

Wella ProfessionalsColor TouchDeep Brown Golden Tobacco 7/73

21,50 €
Free delivery option available from 30 €, can be sent immediately

More shades

Color Touch Deep Brown Golden Tobacco 7/73 is a demi-permanent colour treatment for irresistible shine and color vibrancy. This professional hair color and care kit makes home application simple and mess free, with results in just 20 minutes. Use Color Touch to touch up roots and blend away greys, with up to 50% coverage, 63% more shine and up to 57% more multi-faceted colour compared to untreated hair. This gentle formula is free from ammonia and silicones, and is enriched with the exclusive Light²Color Complex which creates an intense vibrancy and shine that lasts for up to 28 washes. Deep Browns is our line for shine with shades ranging from warmer blondes and cooler browns, to deeper and more intense chocolate shades.
Wella Professionals is the No.1 Salon Color Brand* in the world - trusted by professionals, loved by hair. Achieve salon quality results at home with Color Touch Demi-Permanent Hair Color in Golden Tobacco. Follow with Wella Professionals Color Brilliance Shampoo and Conditioner for best results.

*Based on Wella Master Brand USD sales on the 2022 Salon Hair Care Study for the hair coloring products category published by Kline.

Use:
1. Apply Color Touch to freshly washed, towel-dried hair.
2. Comb in & leave for 20 mins.
3. Rinse away with warm water.
4. Follow with Color Brilliance Mask for best results.

130 ml

  • Category:Toning

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