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- Most helpful positive3 months
Fantastic hair color😊
I have bleached my hair at home for many years, eventually got tired of having super dry and damaged hair. So I decided to go back to my natural color. It was a very scary decision, but I was very tired of blonde hair and it was a lot of work to maintain the color and health of my hair. I decided to try Wella color touch, as it is not a super permanent color. The color faded slowly but surely, after 5 months almost all the color was gone again. I had very bleached hair, so some of the color will of course remain anyway, but I actually think it just turned out nice😇 I used the color 7.1, and was very pleased with it, it is a lovely cool brown color. (I had to get 2 boxes to color all my hair.) Before and after picture🧖♀️
- 11 hours354 viewsto leave a comment
- 1 dayverified customer
Turned red-black and never came out
Bought a reddish-brown color espresso and had to use head and shoulders and baking soda with lemon juice maybe 10 times for it refuses to let go! I wanted for a change to have a natural reddish-brown tone for summer but it turned dark and with an unnatural tone like black cherry which is super pretty but not at all what the packaging showed so I am disappointed. Now it’s a new year and the color is still there, so red but bleached now I don’t think it’s a toner but permanent color. Buy Wella’s toner instead it looks like it will be and is👍🏻101 viewsto leave a comment - 5 days
Evens out (Cool beige blonde)
I had three different colors in my hair (dark blonde, lighter blonde, and cold cold purple at the tips). After using cool beige, the color evened out without turning yellow. Perfect solution if you want to even out the color!364 viewsto leave a comment - 1 week1 likes535 views
- Customer service at Lyko5 daysHey Sandra 👋🏼😊 This beauty is a neutral brown shade. It gives a natural result without warm or cool undertones, perfect for you if you want a classic medium-dark brown color 🤍 If you want a cooler result, I highly recommend that you take our hair color test. Our hairdressers can give you expert advice and help you find the right shade to achieve the perfect tone 👇🏼 lyko.com/sv/beauty-scan2 All the best!1 likes
to leave a comment - 1 week
Simple and beautiful! (9/97)
First time I'm trying to tone my hair myself at home. Bleached highlights from before and started to get roots, so I wanted to try to soften the contrast and at the same time get rid of the yellow/orange tones. However, I really couldn't comb through my hair after I applied the toner 😂 it was so tangled that I just ignored it, turned out great anyway! Super pretty beige/blonde shade ✨
7 likes2304 viewsto leave a comment - 1 week
Difference
What is the difference between 9/97 and 9/97? Does this count as a permanent hair color? Grateful for the answer 🤷♀️ - 2 weeks2179 views
- Hairdresser at Lyko1 weekHey Jana! 👋🏻 You can absolutely mix the colors together, since you are so red, you will get a warm red-brown hair color 🥰 Have a nice day 🥶🏻
to leave a comment - 3 weeks1321 viewsto leave a comment
- 1 month2573 views
- Hairdresser at Lyko1 monthHey Anna! 👋🏻 This is an intensive tint, which means it lays around the strands and lasts for about 25 washes - depending on the hair's starting condition 🎨 If you apply a tint that is lighter than your own color, some lightening may occur. To find the perfect shade for your hair, I can highly recommend our hair color test 😍 The link to the test is here → lyko.com/sv/beauty-scan Hope this could be helpful! Take care 🎉🏽🎈
to leave a comment - 1 month
Can I use Wella Color Touch 9/97
My hair is blonde but has a brown blonde regrowth. Is there a big risk that it will turn green? Does the color lift my roots? I want to keep them in my natural color but get a more beige shade in my hair. Picture of my current hair color The second picture is an inspo picture (with a darker color) I understand that it’s hard to get an exact hair color if you don’t go to the hairdresser, but I’m happy as long as it doesn’t turn green but more bronde beige color where I can start from my natural base color.😇
Wella ProfessionalsColor TouchRich Natural Cool Beige Blonde 9/97
Color Touch Rich Natural Cool Beige Blonde 9/97 is a demi-permanent colour treatment for irresistible shine and color vibrancy. This professional hair color and care kit makes home application simple and mess free, with results in just 20 minutes. Use Color Touch to touch up roots and blend away greys, with up to 50% coverage, 63% more shine and up to 57% more multi-faceted colour compared to untreated hair. This gentle formula is free from ammonia and silicones, and is enriched with the exclusive Light²Color Complex which creates an intense vibrancy and shine that lasts for up to 28 washes. Rich Naturals is our line for toning and neutralizing unwanted warm undertones, with shades ranging from cool platinum blonde to light brown.
Wella Professionals is the No.1 Salon Color Brand* in the world - trusted by professionals, loved by hair. Achieve salon quality results at home with Color Touch Demi-Permanent Hair Color in Cool Beige Blonde. Follow with Wella Professionals Color Brilliance Shampoo and Conditioner for best results.
*Based on Wella Master Brand USD sales on the 2022 Salon Hair Care Study for the hair coloring products category published by Kline.
Use:
1. Apply Color Touch to freshly washed, towel-dried hair.
2. Comb in & leave for 20 mins.
3. Rinse away with warm water.
4. Follow with Color Brilliance Mask for best results.
130 ml
- Category:Permanent Hair color
- Article number:1330-684-0017