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Rating: 3.8Based on 35 reviews
  • Most helpful positive
    10 months
    Rating: 5 out of 5

    Fantastic hair color😊

    I have bleached my hair at home for many years, eventually got tired of having super dry and damaged hair. So I decided to go back to my natural color. It was a very scary decision, but I was very tired of blonde hair and it was a lot of work to maintain the color and health of my hair. I decided to try Wella color touch, as it is not a super permanent color. The color faded slowly but surely, after 5 months almost all the color was gone again. I had very bleached hair, so some of the color will of course remain anyway, but I actually think it just turned out nice😇 I used the color 7.1, and was very pleased with it, it is a lovely cool brown color. (I had to get 2 boxes to color all my hair.) Before and after picture🧖‍♀️
    1 product in post Fantastic hair color😊
    25390 views
    to leave a comment
  • 5 days

    yellow tone after balayage

    I got my hair professionally highlighted 1 week ago. My hair turned a bit yellow and I want it to be a bit more ashy/blonde. I am naturally brunette (dark). Can I use this to lighten the yellow highlights?
    1 product in post yellow tone after balayage
    332 views
    • Skin therapist at Lyko
      4 days
      Hi Ezo! This depends a bit on what your starting point is, but it can definitely be a good alternative. It's a bit hard to decide without having seen a picture of your hair, so what you can do is send us an email with a picture❤️ Have a nice day😍
      2 likes
    to leave a comment
  • 6 days

    Does it really wash out?

    I've heard that there actually aren't any hair dyes IRL that wash out? I've been struggling for two years to become blonde. I'm not platinum, but still blonde. But I really want to go dark now for the fall. But I want to be blonde again by summer. Does it really wash out? And is there a better/safe alternative than this dye?
    1 product in post Does it really wash out?
    354 views
    • Hairdresser at Lyko
      4 days
      HejWictoria! 🥰 If your hair is bleached, it’s unfortunately a bit more complicated than just "washing out" a toner. Wella Color Touch is a semi-permanent color that gradually washes out, but all toners affect the hair's pigment, and on bleached hair, you often need to pre-pigment before coloring dark. If you skip that, the hair risks getting a green tone, and it also affects how easy it is to go blonde again later 🤗 A safer alternative is to book a consultation with a hairdresser who can apply a dark color with the correct pre-pigmentation, so you can enjoy the dark look of autumn without it becoming impossible to go back to blonde next summer 🌸✨ Have a nice day 🫶🏼
    to leave a comment
  • 💛💛💛

    Does this yellow toner neutralize in the hair?
    1 product in post 💛💛💛
    424 views
    • Hairdresser at Lyko
      1 week
      Hey Alicia! 🤍 Wella Color Touch 10/81 has a cool, platinum blonde tone with violet and blue pigments that can help to tone down warm and yellow undertones in the hair, especially on a light base. For best results, the hair needs to be light blonde before application ✨ Have a nice day 🥰
    to leave a comment
  • 1 week

    Similar product

    Hi, I use this as a toner on colored hair and love the results of the product but find that it washes out quickly (even though I have color-protecting shampoo). Is there a permanent version of Wella Professionals Color Touch Pure Naturals Icy Ash Blonde 9/16?
    1 product in post Similar product
    522 views
    to leave a comment
  • 1 week

    Question

    Hi! Can I get help translating the numbers in 9.16 and 10.81 to what color each of the numbers represents? Thanks in advance!
    1 product in post Question
    505 views
    • Hairdresser at Lyko
      1 week
      Hey Monika! 👋🏼 The numbering of Wella's colors tells just like the words what shade the color has. The first number before the dot tells how dark the shade is, where 10 is the lightest blonde and 1 is the darkest black. The first number after the dot describes the shade's primary color, then there can sometimes be another number, and that means the shade contains a little less of that color too. If there is a 0 after the dot, it means it is a natural color, these cover gray better and are neither warm nor cold - also great for diluting other shades! Here comes a little list of what all the numbers in Wella's color system stand for 🎨 0 - Natural 1 - Ash 2 - Matte 3 - Gold 4 - Red 5 - Mahogany 6 - Violet 7 - Brown 8 - Cendre 9 - Violet Wishing you a super nice day 🌸
      1 likes
    to leave a comment
  • 2 weeks
    Rating: 5 out of 5
    verified customer

    so pretty!!

    had blonde and light pink hair and this color covered it completely!! love this natural look 💕
    1 product in post so pretty!!
    1632 views
    to leave a comment
  • 3 weeks

    Red or cool?

    I have read that the shade Deep Brown Medium Maple Brown 6/71 is supposed to be a cool brown color, is that true? It looks very red in the picture
    1 product in post Red or cool?
    1382 views
    • Customer service at Lyko
      2 weeks
      Hey Janie 😊👋 It’s true that this is a cool brown color 🤍
    to leave a comment
  • 3 weeks

    What color?

    Hi! Do any of these work to neutralize my brown hair with reddish tones, I don't want my hair to be that dark
    1 product in post What color?
    1314 views
    • Customer service at Lyko
      3 weeks
      Hey 😊👋 Oh! It’s a bit tricky with hair colors and shades. I really recommend doing our hair color test via the LYKO app. There you’ll get tailored feedback on how to do it and which products to use, to get just the shade you dream of! 🤍 The ones helping you are trained hairdressers and hair experts! 😍 You can find the test via the link: lyko.com/sv/beauty-scan2
    to leave a comment
  • 1 month
    Rating: 1 out of 5
    verified customer

    Very bad

    The color is almost black even though the packaging shows a completely different color. It colored the hair unevenly, and some parts of the hair are completely black even though the color was on for half the recommended time. Really bad color and my hair is ruined.
    1 product in post Very bad
    1832 views
    • Customer service at Lyko
      1 month
      Hi Kimmo, Thank you for your review! I'm sorry to hear that the hair color didn't meet your expectations in use 🩷 The result of the coloring is influenced by the hair's natural color, condition, previous treatments, and hair quality. The color chart on the package is indicative, and the best result is achieved by following the instructions and considering your own starting situation ☺️ You can try to lighten the result a bit with deep cleansing products, but if necessary, I recommend contacting your own barber/hairdresser if you would like to lighten your hair! Here are a few more options for deep cleansing products that can help lighten the color: lyko.com/en/kevin-murphy/kevin-murphy-maxi-wash-detox-shampoo lyko.com/en/waterclouds/waterclouds-detox-shampoo-250-ml I hope these tips are helpful. Sunny Thursday 🌞
      1 likes
    to leave a comment
  • 1 month
    Rating: 5 out of 5
    verified customer

    Wow!

    Got an idea to bleach my current brown hair blonde. We're talking about a double-bleached at-home dyed hair that would fit perfectly for the Easter party (you know, you know) and this here magically removed all the yellow-orange. Pure magic. Smelled magically good and my hair feels wonderful afterwards. Will definitely use it again!
    1 product in post Wow!
    1588 views
    • 3 weeks
      Do you have any picture?🥰
    to leave a comment

Wella ProfessionalsColor TouchPure Naturals Black 2/0

67 zł
Rec. price 89 zł
Free shipping for purchases over 139 zł, sent from our warehouse in Sweden

More shades

Color Touch Pure Naturals Black 2/0 is a demi-permanent colour treatment for irresistible shine and color vibrancy. This professional hair color and care kit makes home application simple and mess free, with results in just 20 minutes. Use Color Touch to touch up roots and blend away greys, with up to 50% coverage, 63% more shine and up to 57% more multi-faceted colour compared to untreated hair. This gentle formula is free from ammonia and silicones, and is enriched with the exclusive Light²Color Complex which creates an intense vibrancy and shine that lasts for up to 28 washes. Pure Naturals is our line for natural color results with shades ranging from light blonde to black.
Wella Professionals is the No.1 Salon Color Brand* in the world - trusted by professionals, loved by hair. Achieve salon quality results at home with Color Touch Demi-Permanent Hair Color in Black. Follow with Wella Professionals Color Brilliance Shampoo and Conditioner for best results.
*Based on Wella Master Brand USD sales on the 2022 Salon Hair Care Study for the hair coloring products category published by Kline.

Use:
1. Apply Color Touch to freshly washed, towel-dried hair.
2. Comb in & leave for 20 mins.
3. Rinse away with warm water.
4. Follow with Color Brilliance Mask for best results.

130 ml

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