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- Most helpful positive2 weeksVerifierad testare
Good shampoo 😍
As a #lykoinflutester, I have tested some products from #izelbeauty that are supposed to give ✨ really glowy and shiny hair. My hair: 🌊Wavy/curly if treated right 🌵Dry, dry, dry 🎨Bleached, colored, and generally abused 😅 to hide all the gray strands The product: 🌸🍬 The scent is WONDERFUL! Sweet and tangy fruity, almost like candy. I fell in love with the scent before I even tried the product BUT it smells STRONG and it lasts a long time. So if you are sensitive, this is a big no no 🚫 🫧 The shampoo lathers wonderfully and cleans well. ➖ The only real downside is that my hair feels dry afterwards... In summary, a good shampoo that does what it’s supposed to do, but I needed more moisture - hence not a full score. If you are sensitive to scents, you might want to avoid this shampoo, and the scent might not be easy to match with all perfumes... So that also brings it down a bit...Translated from swedish
- Most helpful negative2 weeksVerifierad testare
comparable to ica shampoo
I got to test products from Izel, super fun since hair products are the absolute most exciting thing I love to try new!☀️ I recognized the people behind the brand again, and that they are big on TikTok, which still makes you have higher expectations than if it’s a completely unknown brand. As many others have written, all these products smell extremely strong and very SWEET! I like when my hair smells fresh and clean, and these felt more like I had some perfume in my hair afterwards. I can imagine that the scent of these suits very young people, which is probably also their target group🌸 No matter how much I try, I can’t find anything that stands out with these, neither the appearance nor the content, it feels more like a finished product that someone put their name on. It’s definitely not that I would throw them away, my hair gets clean, but I would get at least as good results from a cheap shampoo from ica. Unfortunately, no favorite for me this time, hope these products suit someone else better⭐️ #LYKOINFLUTESTER #IZELBEAUTYTranslated from swedish
7 likes326 viewsto leave a comment - 1 weekVerifierad testare
Not quite for my hair
As a #lykoinflutester, I have now used four different products from the Swedish brand #izelbeauty, and before I dive into what I think about the shampoo, I want to share a bit about my hair: 🎀 bleached and damaged 🎀 right now I have a hair extension that needs to be taken out soon 🎀 requires moisture and nourishment 🎀 lackluster 🎀 fine strands 🎀 Scandinavian hair I want to start with the design: it feels sleek and simple, the colors on the bottles are incredibly pretty, a bit of powdery pink with a gold cap. Feels luxurious! The scent is strong, but I like it, think of a youthful and softer version of Kérastase's floral scents. But as I said, it is strong! The shampoo doesn't do much for me, I find that my hair becomes dry from it, but my scalp does feel very clean. I can imagine that if you have a sensitive scalp, this is not for you. I feel like my hair gets shine, but only after the conditioner (not unusual first). My hair gets tangled in the shower from the shampoo, regardless of whether I brush it through before showering. So I actually don't think this is quite for me, maybe when the weather is different (like when I'm in Spain and the humidity is different). It's nice that the product is made in Sweden, and I like the cap, it's easy to open and easy to control the amount. I've tried other lines of hair products that I like much more, like Maria Nila! So I won't be buying this line again, but I'll use it up 🫶🏽 I give the shampoo three stars because it cleans my hair, the scent is nice, and I like the bottle 🫶🏽🎀Translated from swedish
- 2 weeksVerifierad testare
Goood
I have been so lucky to get to test a couple of products from #izelbeauty as a #lykoinflutester. And this shampoo is one of them. I think the design is super nice and I think it looks pretty in the shower so it stands out there. The scent is lovely but strong, so I wouldn't recommend this product if you are sensitive to smells. And maybe not quite optimal for those with a sensitive scalp. I have been using this shampoo for a few weeks now and I must say that I liked it a lot this time. It lathers nicely, cleans well, and gives a good result for a very good price. ➕ Super cute pink design ➕ Budget-friendly ➕ Gives lots of shine ➕ Makes hair soft ➕ Cleans well ➕ Smells good for several days ➖ Not for those who are sensitive to smells and have a sensitive scalp. ➖ only available in one sizeTranslated from norwegian
2 likes371 viewsto leave a comment - 2 weeks
Favorite!
I have once again, as a #Influtester, gotten to try some new hair care products! This time from the brand #izelbeauty, super fun! 🥰 During this testing period, I have used their shampoo, conditioner, hair serum, and heat spray, so these reviews will probably be similar to each other since I tested everything at the same time. 🤩 Here comes my review for their shine and repair shampoo! I have long, dry hair that needs a lot of moisture in the hair care, and since I only wash my hair about once a week, I also need a shampoo that cleanses without weighing it down, and I would definitely say that this product does that! 🫶🏼 The hair becomes crazy soft and stays fresh all week! Plus, this shampoo smells suuuper good, it really smells like candy! 🤩 This shampoo totally hit the spot for me as my hair feels super soft and fresh after the shower, and it’s also economical! A little goes a long way 🥰Translated from swedish
- 2 weeksVerifierad testare
Great scent and softer hair!
I have tested the Izel Beauty Shine & Repair Shampoo, along with conditioner, shine serum, and heat protection from the same line. I really like the shampoo! Several people have reacted to the scent of these products, but I love the scent! I do agree that they have a more perfumed scent than many other hair products, and this line may not be suitable for sensitive skin/scalp. My hair is long, dry, and frizzy at the ends. This shampoo, in combination with the other products, leaves my hair soft and shiny. My hair smells good for a couple of days afterward, which I don't experience with other shampoos. The shampoo also seems to be economical in use, easy to massage into the hair, and lathers well! 💆🏽♀️✨ #LYKOINFLUTESTER #IzelbeautyTranslated from norwegian
4 likes276 viewsto leave a comment - 2 weeks
Shine & Repair Shampoo 300 ml
My hair is Scandinavian and thin. It tends to get very dry with brittle ends. Nice and stylish design on the packaging. Perfect to have displayed in the bathroom. Rose-colored packaging. The consistency of the shampoo is just thick enough and not too thin. It creates a lovely lather when shampooing. Feels economical. The scent is fresh but also somewhat floral. Lasts long after washing. Right after shampooing, however, the hair can feel a bit stripped and not so repaired. That feeling disappears after the hair is dry. Then the hair becomes very smooth and gets a nice shine. The hair feels healthy. The clean feeling lasts a long time. I would absolutely buy the shampoo again, especially for the scent and the feeling of the hair feeling clean for a long time. #lykoinflutetser #izelbeautyTranslated from swedish
2 likes85 viewsto leave a comment - 2 weeksVerifierad testare
Lovely lather🩷
I have tried four products from IZEL and this is my favorite of them! It is a repairing shampoo, which is a type of shampoo I often use and have tested many of. My hair is waist-length and has bleached highlights, so it requires really good hair products to keep it looking nice. I want to give this shampoo a strong three! The scent, which is strong and sweet, disappears a lot after washing and dulls already during use, and luckily for the scent, I am not a fan of, but the shampoo is nice to use, it lathers and feels quite economical. It has a light fresh color, slightly pearlescent shimmering, and comes out easily from the container with a snap lid! It gives a mediocre result in the hair and works best for me together with a mask from another brand in my hair. However, I have not tried the mask that recently came out in this series. As mentioned, my hair is treated and has bleached highlights, and this is a fairly light shampoo despite being a repairing shampoo. The effect of it in my hair is mediocre. I believe that the shampoo suits those who are afraid of getting heavy hair and have a scalp that easily becomes oily since it is a light repairing shampoo. The shampoo gives a lovely lather if you like that, and I do. #LYKOINFLUTESTER #izelbeautyTranslated from swedish
- 2 weeksVerifierad testare
Not completely sold on this
I have tested 4 products from IZEL beauty over the last month. Here come my reviews. For the other products, feel free to check out the respective product page 🌸 I have found this hair care line very difficult to summarize as I don't have any unique or specific opinions that make these products stand out from the crowd. I would say it almost speaks for itself, but I have gathered some thoughts and opinions ☺️ 🩷 MY HAIR - Dry and relatively lifeless - Shoulder-length thin has very easily become greasy. - Naturally curly, but not sufficiently moisturized for the curls to come through 🩷 PLUS - Very economical product! You don't need much to lather up and wash your hair with. - Smells nice and good. - Nice packaging. - Budget-friendly 🩷 MINUS - I find that I need to wash my hair twice with this for it to be completely clean, and I have noted in the description that the best results are achieved when washing twice. I'm not completely sold on that idea. - Doesn't quite meet my expectations for how I want my shampoo. I feel like my hair becomes quite dry from this. 🩷 OVERALL OPINIONS - This entire line smells so incredibly good, but I find it hard to put into words what it smells like. I would say it smells like lemon and elderflower and has hints of something very sweet of some kind. It is a very strong scent, so I think this could be difficult for someone who is sensitive to scents. - I am very glad to have tested this shampoo, but I don't think I will buy it again as it doesn't do anything concrete with my hair that convinces me. #LYKOINFLUTESTER #izelbeautyTranslated from swedish
1 likes92 viewsto leave a comment - 2 weeksVerifierad testare
Pretty decent shampoo
I’ve been allowed to test some of the products from Izel Beauty for about a month. A new and exciting brand, created by the two influencers Iza and Elle. The vision behind the product line is that they want everyone to have the opportunity to achieve their dream hair, and that the hair should be fresh, flawless and shiny. My hair: - long and has Nordic texture. - medium blonde with lighter streaks i.e. color-treated - heat-treated often - occasionally split ends between haircuts - tangles more easily in winter This shampoo promises a lot. It’s supposed to repair and protect the hair, make it soft and more resistant to split ends. It should also protect the hair from heat, daily wear and tear, and color fade, while providing improved hair quality, easier styling, and faster drying. I think those are hefty claims for a shampoo, but I like to test products and went in with an open mind. I think the shampoo lathers well, and my hair feels clean and light after use. Unfortunately, I didn’t experience that my hair became more resistant to split ends or that I got improved hair quality. Now I’ve only tried the product 3 times a week for a month, so maybe you notice greater results with longer use. I believe this is a nice shampoo for those who have fairly normal hair and want a shampoo that cleans the hair well and gives a light feeling. The price is nice, and you have the product for a long time. My hair depends on more care, so it didn’t suit me that well. #LYKOINFLUTESTER #IzelbeautyTranslated from norwegian
2 likes207 viewsto leave a comment - 2 weeksVerifierad testare
Totally fine!
As an influencer, I have now tested some products from Izel Beauty. First of all: because I am a bit forgetful, I completely forgot to take pictures of my hair, so unfortunately I can't show any "before" and "after"😅 There is a lot, a lot of scent. For me, it was way too much, so I couldn't combine the products. I simply got a headache, which is really unfortunate because I thought my hair became very soft with the products from this brand! I used the shampoo in combination with a conditioner from another brand, and then it went a bit better. The scent wasn't as intense then! Smells very sweet, so it's nice if that's a scent you like🥰 Can be recommended in combination with other products! #lykoinflutester #izelbeautyTranslated from norwegian
2 likes633 viewsto leave a comment - 2 weeksVerifierad testare
No home run for frizzy, wavy hair
This shampoo has a great and elegant design that looks nice in the shower 🫶🏻 Unfortunately, I found that it didn't quite suit my hair, as the result was not as expected. I have curly, wavy, and somewhat frizzy hair, and after use, my hair unfortunately felt a bit dry. The hair was clean after washing, but I had to shampoo twice to get a proper lather. All in all, it's a shampoo that cleans the hair, but may not be ideal for hair types with a lot of texture and volume ✨ #LYKOINFLUTESTER #Izelbeauty #LYKOREVIEWTranslated from norwegian
1 likes151 viewsto leave a comment
Izel BeautyShine & Repair Shampoo 300 ml
Clean, fresh and shiny. This lavishly foaming shampoo repairs and protects your hair from breakage, leaving it softer, smoother and less prone to split ends. Featuring a novel hydroxy amino polymer, it meets all your cleansing needs while providing a shield of multifunctional benefits, safeguarding your hair from heat, color damage, and daily wear. Enjoy improved hair quality, faster drying, and easier styling. Delay color fade and reduce heat-induced breakage with every wash. Suitable for all hair types, especially damaged, dry or dull hair. Lather up in wet hair. Work into the scalp. Rinse well.
Use:
Apply to wet hair, massage into the scalp and rinse thoroughly. For best results, wash twice and follow up with Izel Shine & Repair Conditioner.
- Category:Shampoo
- Article number:4041-100-0300