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Rating: 4.4Based on 128 reviews
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- Most helpful positiveThe user's roll: Lyko Creator. The post was made 2 yearsRating: 5 out of 5verified customerThis mascara IS waterproof!! 😱🤩🤳Finally, a truly hardcore, waterproof mascara that delivers on its promises! 😍 Are you team "I want to risk black dots and smudge under (and over) my eyes to avoid using anything other than a light remover or water"? You won't like this mascara. Are you (like me😋) team "I like to use remover for waterproof mascara to have a mascara where I can be sure that no matter the weather, workout, sun, everyday life, or party, I want to be completely sure that my mascara ONLY stays where it should and nowhere else"? Then you will adore this!!🤳 I accidentally ordered brown instead of black, but at this price, I can live with it by simply ordering a black one too ☺️ Here comes a slightly more nuanced review than "it's WATERPROOF" ☺️: I like the simple tube with a nice blue color and the simple "BBIA" label in silver metallic. The brush is small and doesn't look like much, but it actually gives separated lashes with color and is easy to reach all the way to the roots of the lashes. Another positive thing is that it’s super easy to apply on the lower lashes too, and with the insane durability, it actually stays there too 😱. The mascara can be built up and gives a clear color. It’s not a voluminous mascara, but it still gives clear lashes, builds a bit of length, and separates nicely. In the last photos, you can see how my lashes looked after I showered, washed my hair, and rubbed my eyes a few times in the shower 😌 I use, as always for the last 20 years of waterproof mascaras, L’Oréal’s eye makeup remover for waterproof makeup, and it works excellently! Shake well, put a little on a cotton pad, and hold it against the lashes for a few seconds, then just clean with the pad. Tadaa! It would be fun to have a volume version of the mascara, but honestly, I’m so impressed with the durability that it could look almost any way 😅 And the lashes do look nice (see the first photo of the eyes, where I’m freshly made up with mascara on the left but not on the right) #LYKOREVIEW #BBIA1 product in post This mascara IS waterproof!! 😱🤩🤳
- Most helpful negativeThe post was made 1 yearsRating: 2 out of 5verified customerBrush hairs are falling outI gave this mascara a lot of chances over and over again, but in the end, I can't ignore that the brush loses a ton of hairs. The hairs then stick to my own lashes, which are unpleasant to pluck off. So if I wipe the brush on the edge of the mascara tube, a ridiculous clump of hairs comes off. It does look quite nice in the end, but since the bad sides definitely outweigh the good ones, I wouldn't buy it again. :(1 product in post Brush hairs are falling out20196 views
- The comment was made 8 monthsI love that it makes the lashes longer with the help of the fibers (the one you’re trying to remove). :D4 likes
- The post was made 2 weeksRating: 5 out of 5BestUnbeatable.1 product in post Best562 views
- The post was made 2 weeksRating: 5 out of 5verified customerBest mascaraGot several compliments with this!! Long and nicely separated lashes that last all day😍1 product in post Best mascara486 views
- The post was made 1 monthRating: 5 out of 5verified customerBestHolds the curl and separates lashes beautifully. Best mascara for straight lashes!1 product in post Best664 views
- The post was made 1 monthStock statusHi! When will this be back in stock?1 product in post Stock status472 views
- The user's roll: Customer service at Lyko. The comment was made 1 monthHi Christina! 😊 We are waiting for more BBIA Never Die Mascara 01 Power Black, but we don't have an exact restock date yet. Please click "Notify Me" on the product page and you'll get an email as soon as it's available to order again 💌 Take care! 🤍
- The post was made 1 monthRating: 4 out of 5verified customerIncredible!! But hard to removeIncredible waterproof mascara! I've never had my lashes look this beautiful as with this mascara! However, I find it a bit too hard to remove, despite using a waterproof mascara remover. Does anyone have a recommendation for a similar mascara, but not waterproof? Maybe tubing or just a regular mascara ☺️1 product in post Incredible!! But hard to remove673 views
- The post was made 2 monthsRating: 5 out of 5verified customerExceeded expectationsDidn’t think it would be as good as it actually was. Bought it mostly because there isn’t a large selection of waterproof brown mascaras on the market. Didn’t flake, didn’t transfer onto the eyelids. A subtle brown color that really made the eyes stand out. Highly recommend1 product in post Exceeded expectations725 views
- The post was made 2 monthsBBA mascara blackIs this coming anytime soon?1 product in post BBA mascara black524 views
- The user's roll: Hairdresser at Lyko. The comment was made 2 monthsHello Janita! 👋☺️ Right now, we don’t have a date for when this will be back in stock, but I hope it won’t take too long, fingers crossed! 🤞 If you haven’t followed the product, I recommend you do so. Then you’ll get an email the moment the product is available to order again 💌 Wishing you a great rest of the day!1 likes
- The post was made 2 monthsBack soon?Hi, will it be back in stock? It’s sold out everywhere 😊1 product in post Back soon?420 views
- The user's roll: Customer service at Lyko. The comment was made 2 monthsHi Jennifer! 🩷 When I take a closer look at the product, I see that there is an order registered for it, so hopefully it will be back soon. I can’t find an exact date for when it’s expected to appear, but I’m keeping my fingers crossed that it won’t take too long! 🤞 If you haven’t set a watch on the product, I recommend you do so. Then you’ll get an email the moment the product is available to order again 💌 All the best!
- The user's roll: Lyko Creator. The post was made 2 monthsNew mascara coming?Hi! I saw that BBIA has a tubing mascara, is it coming to you? All the best! /Therese1 product in post New mascara coming?599 views
- The user's roll: Hairdresser at Lyko. The comment was made 2 monthsHi ThereseR! 😊 Oh, so great to hear from you! We are constantly working to expand our range with sought-after products and brands, so all tips and wishes are more than welcome! I will of course make sure to forward this to our purchasing department so they keep it in mind when looking at future products 😍🙌 Take care! ✨
- The user's roll: Lyko Creator. The post was made 3 monthsRating: 2 out of 5Verifierad testareHad expectations for this..This was included in the lyko loables kk variant.. With brown/green eyes, I thought this could be fiiiiine for me but I don't like it. The brush is too thin and doesn't separate my lashes, so instead I think the fibers in the mascara give me 'clumpy' lashes and that is aaaaltogether not pretty😜 The brown color is okay in itself but with tattooed eyeliner it unfortunately looks a bit 'pale'. So I think this is nice for those of you who have full lashes and lighter skin than me😉 #lykoinflutester #review1 product in post Had expectations for this..806 views
