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- Most helpful positive4 months13 likes6332 views
- 1 month@Lisa : Fun fact: the reason why red and pink colors wash out much faster is that the red/pink color molecules are much larger and do not adhere as well to the hair1 likes
to leave a comment - 1 dayverified customer
Result on gray regrowth.
Wanted to show the result on mostly gray regrowth. (Not bleached at all) I have dark brown/black lengths that I'm letting grow out. I use Directions pre-colour shampoo and no conditioner beforehand. Apply to towel-dried hair and leave for 60-90 minutes. (So basically everything that shouldn't work) Used Cerice, Tulip, and Violet on different parts this time. Washes out gradually, so I top up with new color every 4-6 weeks, but surprisingly holds up well despite unbleached hair this way!Translated from swedish
4 likes701 views- 1 daySuper cute! 😍 I bought the red one that I can't wait to try. I was wondering if it could be used on the roots too, but now I know how to do it. Thanks for the tip 🤗1 likes
to leave a comment - 2 daysverified customer
Recommend
After trying out really many direct dyes and after years, I returned to this brand. I lightened my hair and used this Lilac shade (and a green from a different brand). The roots and ends turned out exactly how I wanted. And even though it fades in washing, it lasts through washes better than many others. #lykoreview
2 likes1045 viewsto leave a comment - 2 weeks732 views
- Customer service at Lyko1 weekHey! It all depends on what effect you want to achieve! 🎨 From experience, I know that the color won't be super noticeable on darker hair, but rather will leave a subtle, colored reflection that will mainly be visible in the right light. ✨ Depending on the shade of your hair, the effect may lean towards dark turquoise, and sometimes even green. If you want, send us pictures of your hair at obs@lyko.com, and we will try to advise you more specifically! 📩😊
to leave a comment - 3 weeks1 likes896 viewsto leave a comment
- 3 weeks860 views
- Hairdresser at Lyko3 weeksHey Solveig! I haven't seen any picture of your hair, but I would definitely say that these colors are best with a bleached base. Especially since orange and blue are on either side of the color scale 👋🏼 Have a nice day!1 likes
to leave a comment - 1 monthverified customer
Trusty product
Which semi-permanent hair dye doesn't hold as well as this one😍 the price-quality ratio is spot on! I sometimes mix in a violet shade as well💜 #lykoreview
- 1 monthverified customer
Bleeds a lil
Works as should, but the blue dye definitely doesn’t stay in the hair as much, but rather bleeds after every wash and when the hair is wet. I used foam hair rollers after a shower, and they ended up with blue dye on them. The blue tips are from Midnight blue, orange is Apricot (mixed with a tiny bit of brown to not have it as neon) Edit: One wash after dyeing, on what’s left of the orange vs. the blue
3 likes1769 viewsto leave a comment - 1 month882 viewsto leave a comment
- 2 months1778 viewsto leave a comment
- 2 months1672 views
- Customer service at Lyko2 monthsHello there Voughan! 👋🏼😄 Color usually lasts for 4 to 6 weeks, depending on your hair type, how often you wash your hair and whether you use products that can affect the color's durability. To make the color last longer, it is recommended to use color-preserving shampoos and avoid washing your hair too often. Take care of yourself! 🤍1 likes
to leave a comment
DirectionsHair ColourSemi-Permanent Conditioning Hair Colour Atlantic Blue
Vibrant, bold semi-permanent colors in a ton of different shades. Super easy to use and you can mix the colors to create your very own unique hue!
Preparation:
1. Shampoo
Wash your hair with a pH balanced shampoo; we recommend La Riche Pre Colour Shampoo. This will give your hair the right balance, ensuring that Directions hair color achieves the best results. Directions Colour Protecting Shampoo is specially formulated for colored hair, helping you get the most out of your color. It leaves your hair soft, manageable, and with an amazing shine.
Application:
2. Comb your hair
Comb the Directions hair color into your hair until the color emulsifies, meaning it starts to foam. This indicates that the color has penetrated the hair; lighter shades may require a bit more combing.
3. Processing
Let the color sit for 15 to 30 minutes. A plastic cap helps retain heat in the hair, which can lead to better results.
Results:
4. Rinsing
Rinse your hair thoroughly with warm water, avoiding your face, until all excess color is washed out. If you're applying more than one color, make sure to wash and dry the hair separately. Be extra careful when coloring only parts of light hair.
Tips:
- Wear plastic gloves when applying the color.
- Apply petroleum jelly or another thick ointment along your hairline to avoid getting color on your forehead.
- As with all hair colors, it's recommended to do a patch test first.
- Don't use conditioner before coloring your hair.
Note! The colors may vary slightly from what is shown in the picture depending on hair type and original hair color.
- Category:Permanent Hair color
- Article number:1549-100-0029