I received two luxurious mascaras from #MAKEUPSTORE as part of my #LYKOINFLUTESTER assignment. Both mascaras have luxurious and slightly heavier packaging and are not waterproof - which I was a bit skeptical about. My lashes are quite long but straight and tend to fall down during the day, which is why I usually only use waterproof mascaras to keep my lashes up all day. Unfortunately, the Magnified Master Volume Mascara Black was a disappointment for me. I find that it has been difficult to apply nicely every time and clumps extremely on my lashes, and it doesn't hold the curl at all. They fall down almost immediately after I apply it and smudge easily since the formula is very "creamy/watery", so maybe it will be easier to apply and get nice once it has dried a bit in the tube. I was skeptical from the start when I saw the soft brush, as I have had the same problem with all other mascaras with a similar brush, so this was no surprise for me. So maybe it's me who needs to practice my technique with that type of mascara brush haha. So unfortunately, this is not a mascara I will continue to use as it didn't give me the results it promises.

I received two luxurious mascaras from #MAKEUPSTORE as a #LYKOINFLUTESTER. Both mascaras have luxurious and slightly heavier packaging and are not waterproof - which I was a bit skeptical about. My lashes are quite long but straight and tend to fall down during the day, and that's why I usually only use waterproof mascaras to keep my lashes up all day. Effortless Expert Curl Mascara has a curved brush made of hard plastic, which I LOVE. It's the type of brush I always use in my other mascaras, and this one did not disappoint me. It delivers exactly what it promises and gives volume while perfectly separating the lashes without clumps, even with multiple layers! Regarding the longevity, I am actually satisfied. It definitely doesn't keep my straight lashes as curled as I want them to be all day like a waterproof one does, but it still looks nice throughout the day, and there is still a bit of curl left at the end of the day. When it was time to wash off the mascara, it slid off so easily. Overall, I am very happy with how it applies, but for me, it would have gotten 5/5 if it were waterproof ;)

My lashes - long but stand straight out My preferred mascara = rubber brush, not too thin and not too thick - you have to be able to work it to get a lift in the lashes. I also usually use an eyelash curler but didn't use it in these pictures. The design is simple and nice. The mascara is the perfect black color. The brush comes with just the right amount of product, and is easy to apply. I think it allows for some work, and manages to give my lashes a certain volume. At the same time, I'm not that impressed. I prefer a slightly thicker brush. The mascara held up very well throughout the day. It gets 3 stars from me 🌟 #lykoinflutester #makeupstore

My lashes: long - but they stick straight out My preferred mascara = rubber brush, not too thin and not too thick - must be good to work up the lashes with. I also usually use an eyelash curler but didn’t do it before the picture. The design of this one is simple and nice. I really like the brush. Gorgeous black color. The brush is easy to work with, I use zigzag movements with a bit of side-to-side work. It clumps a little on me, so it didn’t get a full score from me (see before and after picture). However (as I see others also write) the clumps are easy to remove again. Personally, I think the brush is a bit too big compared to what I prefer. The mascara held up very well and didn’t smudge throughout the day. That’s 3 stars from me 🌟 #lykoinflutester #makeupstore

As a #lykoinflutester, I tested two mascaras from #makeupstore. This one is easy to apply, there are absolutely no clumps, and I love the brush. But my lashes don’t get that long and look quite dull. A big plus for this and the other volumizing mascara I tested is that they don’t flake and fall down during the day. Unfortunately, I wouldn’t buy this mascara again, but in my case, the volumizing mascara suited me better. I want my lashes to be as dramatic as possible. ❤️

As a #lykoinflutester, I had the honor of testing this and another mascara from #makeupstore. I’m also super happy that make up store is still around, the concealer wheel is one of the best things out there. This mascara gives good volume and holds well. The lashes don’t clump together, but there are clumps on the lashes that I feel come from the brush itself. With a different brush, this would be a home run. I also tested the Effortless Expert Curl Mascara from make up store, and this one was the better of the two. The closest eye in the picture has this mascara, the farthest has curl. I would buy this again. ❤️

As a #LYKOINFLUTESTER, I had the honor of testing some of #MAKEUPSTORE's products. One of the products I got to try is the Magnified Master Volume Mascara. 😍 My experiences after using it are: 🤩 Very good formula 🤩 The mascara gave good volume 🤩 Very nice intense black color 🤩 The brush was not "my type of brush". You get quite a bit of product with it, but it's still okay. Tip - use a brush you like, then it works really well if you're like me 😂😉. Even though it says you can build up with more layers, don't do that, as it clumps together and flakes off. The tip is to wipe off the product from the brush before applying, then you'll get an incredibly nice result 😍 But if you sum it all up, it's a good mascara 😍 I will continue to experiment with it 😍 Thanks to Lyko for the opportunity to test! 😍 #LYKOINFLUTESTER #MAKEUPSTORE

As a #LYKOINFLUTESTER, I had the honor of testing some of #MAKEUPSTORE's products. One of the products I got to test is the Effortless Expert Curl Mascara. 😍 My experiences after using it are: 💜 incredibly good brush 💜 the lashes were separated without clumping together 💜 easy to build up with more applications 💜 it doesn't flake and doesn't fall under the eyes like some mascaras tend to do 💜 gives good volume 💜 very good everyday mascara ➖ it says it should be waterproof, but I didn't find it to be ➖ the price ➖ I didn't really experience any extra curl as it promises - I tested without an eyelash curler and with, and it was better with. I might have misunderstood everything 😬😂 But if you sum it all up, it's a good mascara 😍 Thanks to Lyko for the opportunity to test! 😍 #LYKOINFLUTESTER #MAKEUPSTORE

I got to test this mascara, and once again I'm positively surprised by Makeupstore when it comes to mascara. I usually prefer rubber brushes, but for a "bushy" brush, I think it separates the lashes nicely. It gives good volume and is easy to work with without clumping. I feel it really grabs the lashes well. I will definitely use this more. Worth trying out for us curved rubber brush lovers 😅 Also + for being vegan, of course, and nice packaging💜 I would appreciate it even more if it were waterproof. #LYKOINFLUTESTER #MAKEUPSTORE

I got to test this mascara. I like the packaging and it’s the perfect size for the mascara (easy to hold). I actually prefer a rubber brush, but this surprised me in a good way! 👁‍🗨 The mascara is supposed to give volume and separate, which I think it does. 👁‍🗨 It’s easy to build up with more layers, BUT if I took one layer too many, it started to clump. So better to have fewer layers than too many 😏 👁‍🗨 The color of the mascara is good, it’s an intense black color, which I like. In summary, it’s a top mascara and it’s worth the money, highly recommended! 🙏🏼 (The first picture is without mascara and the second is with two layers of the mascara). #LYKOINFLUTESTER #MAKEUPSTORE

I had the honor of testing this mascara! 👋🏼 The mascara promises extra curl and separated lashes, which I partially agree with. I noticed a little extra bend, but not super much! 👋🏼 I like the brush, it makes it easy to get all the lashes (though it did clump a bit, but it was easy to fix). 👋🏼 The mascara stays in place all day, and it doesn't fall down under the eyes, which is a big plus!!! I can really recommend this mascara👋🏼 #LYKOINFLUTESTER #MAKEUPSTORE

I was so lucky to test this mascara from Make up store🤯 I love to mix a combo of silicone type brush and volume brush mascara. First to separate the lashes, and then to get max volume. This mascara separated the lashes well and laid a good foundation, in addition to giving volume. The only thing I take off for is that the mascara smudges under the eyes throughout the day. Something this did. Otherwise, a super mascara that I liked a lot💖 #LYKOINFLUTESTER #MAKEUPSTORE

I have been so lucky to test this mascara from Make up store🤩 I love to mix a combo of this type of brush and volumizing brush mascara. First to separate the lashes, and then to get max volume. This mascara separates the lashes well and lays a good foundation. The only thing I take off for is that the mascara smudges under the eyes throughout the day. Something this one did. Otherwise, a super mascara that I liked a lot💖 #LYKOINFLUTESTER #MAKEUPSTORE

I got to test this mascara from #makeupstore that comes in a cool packaging! The application is very light and it makes it easy to build it up, but there is some fallout if you put on a little extra. 😍 Gives a lot of volume right away and the lashes stay throughout the day without weighing this down. My lashes are straight and "sink" during the day, but I think this gives enough volume and product for them to still look full throughout the day. Super for a little extra look!✨ #LYKOINFLUTESTER #MAKEUPSTORE

I got to test this mascara and I'm super satisfied! I have very straight lashes that are a bit "heavy" and make them fall a bit down throughout the day even though I use an eyelash curler and mascara. This mascara separated the lashes very nicely and made it very easy to apply, it can also be easily built up for a more made-up look✨I've previously only used Maybelline's Sky High, but this one from Makeup Store is just as good of a mascara. The only thing I can slightly criticize is that it weighs my lashes down a bit and they become straighter faster, but it will still be an everyday favorite for a natural look!😍 #LYKOINFLUTESTER #MAKEUPSTORE

As an influencer tester, I got to try this volumizing mascara from make up store.😄 I have pretty long, but light and straight lashes. I'm not so used to this type of mascaras or brushes. The packaging was super nice, I really love the burgundy color!😍 The brush is big and picks up a lot of product. Unfortunately, I found it quite clumsy and thought it was hard to achieve an even result without clumps.😅 It also had a tendency to flake under the eyes as the day went on. For this, the mascara gets two stars, but I thought it worked better as a second layer when using two mascaras for extra volume!😍✨ #lykoinflutester #makeupstore

I was lucky to test this v i a #LYKOINFLUTESTER #MAKEUPSTORE and have mixed opinions about it. I have sensitive eyes and react quickly negatively to mascara, plus this one caused no reactions. However, the brush is very large and picks up a lot of product. Therefore, it's easy to get a bit messy and have too much product on. It can be built up for more volume, but then each layer needs to dry a bit, otherwise it easily becomes sticky and clumpy lashes. It got sorted with a brow brush, but a bit annoying. It also crumbles quite a bit and never really goes away😅 when you remove the mascara. The packaging is sleek and nice color, and I usually like that type of brush, but of the two mascaras, the other one gets an extra star because the brush didn't get messy as easily. I will use it up, but I won't repurchase it myself, I will probably choose another that isn't as wet.

As an influencer tester, I got to try this lovely mascara.😍 I have long, light, pretty straight eyelashes, and many mascaras tend to make it black under my eyes.😅 This mascara has a lovely dark blue packaging.✨ I liked the brush and found it easy to work with, it was easy to cover all the eyelashes and get a nice result that dries quickly.😄 I am very satisfied with this mascara and could see myself using it again, but I didn’t find it to be waterproof, which it says it should be, so that might be good to know. But otherwise, a solid everyday mascara, lasts all day and is easy to wash off too. In the picture, I have mascara on one eye 😄🥰 #lykoinflutester #makeupstore

I have tested this mascara for a couple of weeks. I naturally have quite dark lashes, which are naturally curled. But they are not that long. So for party makeup, I like to have mascaras that give length and volume. This mascara is easy to apply. It is a bit clumpy, but still gives nice lashes. I would definitely say it has volume. Unfortunately, almost all mascaras that are not waterproof fall under my eyes. So does this one. Which means it gets a low rating. But almost all mascaras fall on me. But Makeup Store has another mascara that works better on my lashes - it's called "Effortless Expert Curl Mascara"! #lykoinflutester #makeupstore

I have quite dark lashes myself. And they are naturally curled already. So I have a hard time determining if this mascara gives a curl or not. But it’s nice! It’s not clumpy and quite "light" in the formula. The lashes don’t get too heavy. And it gives a fairly natural result. A big plus is that it’s not waterproof, but still stays on well. Mascaras usually always fall down on me. This one falls down a little, but not so much that it bothers. Because as I said, non-waterproof mascaras always fall down for me. So definitely a good mascara! #lykoinflutester #makeupstore

I got the chance to test the magnified master volume mascara from makeup store, and I really love it! The mascara comes in a lovely packaging and is very economical in use. The brush has multiple lengths for easy application on both long and short lashes, and it doesn't flake at all. For me, the mascara gives great volume, and the lashes don't clump at all💫 You don't need much product to achieve a good result, and it's just as easy to remove as it is to apply! Price-wise, it's worth every penny, just like the expert curl mascara from the same brand💫 10/10 from me ❤️ #lykoinflutester & #makeupstore

I was lucky to get this via #LYKOINFLUTESTER #MAKEUPSTORE to test out. I have sensitive eyes and often react to mascara. This passed my sensitivity test👍 I like the brush, not used to that type, but it was a positive experience. I don't think it's as easy to "build" up the lashes without them getting clumpy and sticking together. That's a minus from me, I had to use a brow brush to separate the lashes to make them pretty again. It's more of an everyday mascara in my opinion. I've tried better mascaras and therefore it doesn't get a top score. I like the brush and it doesn't flake👍 and you get nice everyday lashes.

As a Lyko influencer, I was really excited to test this mascara! I prefer mascaras that give volume and separate the lashes while holding them up, so I was really pumped for this one. I have quite a few lashes that tend to get weighed down at the outer edge, and the rest of my lashes also stay naturally straight. So the expectations were high for this product. My first impression of the product was that the brush looked really nice, I love slightly curved brushes, especially in rubber material. As others have mentioned, you need to apply a few layers of this to achieve volume. I usually only swipe the mascara brush 1-2 times in the same stroke with other mascaras because I find that most mascaras clump at the edges of the lashes and disrupt separation. So I was very positively surprised at how easy this was to work with and that I could apply multiple layers without the separation being disrupted or any noticeable larger clumps! I really like the volume in this, but unfortunately, I don't experience any significant lift or curl effect even when I use an eyelash curler. I also find that my outer lashes at the outer corner go downwards. The rest stay in place, but the outer ones have several “rows” of lashes, so they might be a bit too heavy for the mascara, and it’s not sticky enough for them to hold together. I love how light it still feels on the eye, so maybe it’s just my outer lashes that are only held up by stickier mascaras. Another plus with this is that it doesn’t flake or clump. Stays nice throughout the day! Comparing this to my favorite mascara Maybelline Sky High Waterproof, this unfortunately doesn’t hold the curl of the lashes as well, but this is so much easier to wash off, and I also find that this feels lighter on the lashes and dries faster. My lashes in the pictures for this review are not curled before or after application. In summary, this is probably in place 2 of my favorite mascaras. Mainly for the volume, that it is so buildable and easy to wash off. #lykoinflutester #makeupstore #lykoreview

I was so happy when I got this to test as one of Lyko's influtesters! I use mascara every time I do my makeup, and therefore it’s a product I value very highly in my makeup routine. I love to highlight my eyes with eyeshadow/kajal, and the right mascara for me is important to achieve the result I want, which is well-separated lashes with a lift and volume to my lashes. I was so curious that I ripped open the packaging right away and didn’t focus much on the packaging other than that it looked nice and was easy to keep clean and easy to keep track of in my makeup bag. My first slightly negative impression was the brush, which looked a bit clumpy, and generally I prefer slightly narrower and longer rubber brushes. Fortunately, I didn’t experience that as a problem when I applied the mascara! It was super easy to apply, and the lashes were separated really nicely, and there were no clumps. In the pictures for this review, I haven’t curled my lashes beforehand. The times I have used this, I haven’t experienced it smudging on my eyelid/eyebrow bone, which many mascaras tend to do since my lashes touch due to relatively long lashes in relation to the distance to my brow bone. When I have curled my lashes beforehand, I find that the lashes tend to go back to a slightly straighter shape when I use mascaras that are not waterproof. Unfortunately, this one does that too. Nothing that stands out, and I still think it looks nice all day. Since it’s not marketed to lift the lashes, I don’t think that detracts from the rating. I think this mascara looks really nice on my lashes, but I don’t experience any greater volume than it’s marketed as. I experience greater volume in the other mascara from Make up store that I got to test: expert curl mascara. See the second picture for comparison between the two. The last picture is of my uncurled lashes without mascara. So in summary, this is a really nice mascara that defines my lashes and separates really well without clumps and holds without flaking, and I also want to add that it’s super easy to clean. Since it didn’t give any wow volume, this will be an everyday mascara I will use when I want a slightly more natural makeup.